ANALYSIS ON THE PERCEPTION OF THE MANAGERS OF LODGING BUSINESSES TOWARD ONLINE SHORT-TERM RENTAL PLATFORMS

Authors

DOI:

https://doi.org/10.32358/rpd.2017.v3.255

Keywords:

Lodging businesses, online platforms, tourism, competitiveness, sharing economy, collaborative consumption.

Abstract

When connecting travelers and property owners directly, the online short-term rental platforms have become stronger over the past years and, as they represent a type of innovation in the tourism sector, they may affect traditional lodging businesses directly. The present article aimed at investigating, according to the perception of the managers of lodging businesses in five cities of the State of Rio de Janeiro, how this type of collaborative consumption affects the competitiveness in their businesses. The qualitative research, of exploratory nature, was performed by applying an electronic questionnaire. The results indicated two possible situations: the managers have limited knowledge of such themes and/or only part of what is reported in the literature was realized by them in their businesses. Taking into consideration how actual the approached theme is, the academic relevance of the present article stands out and it is expected that this article may contribute to a better understanding of the effects of such phenomena on the tourism sector.

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Author Biographies

Karolina Matias Ferreira, Universidade Federal Fluminense

Mestrado em Sistemas de Gestão (Laboratório de Tecnologia, Gestão de Negócios & Meio Ambiente / Universidade Federal Fluminense, MBA em Gestão de Empreendimentos Turísticos (Faculdade de Turismo e Hotelaria / Universidade Federal Fluminense) e Graduação em Turismo (Universidade Federal Fluminense).

Mirian Picinini Méxas, Universidade Federal Fluminense

Professora do Departamento de Contabilidade do Curso de Ciências Atuariais da Universidade Federal Fluminense-UFF. Docente do Mestrado Profissional em Sistemas de Gestão da UFF e do Doutorado Interdisciplinar em Sistemas de Gestão Sustentáveis, na linha de pesquisa Gestão das Organizações Sustentáveis, da UFF.Doutorado em Engenharia Civil pela UFF. Mestrado em Engenharia de Sistemas e Computação pela COPPE_UFRJ. MBA em Administração de Empresas pela UFF. Pós-Graduação no Curso PIGEAD (Planejamento, Implementação e Gestão da EaD), pela UFF. Graduação em Matemática (Bacharelado e Licenciatura) pela UFF.

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Published

2017-12-01

How to Cite

Ferreira, K. M., & Méxas, M. P. (2017). ANALYSIS ON THE PERCEPTION OF THE MANAGERS OF LODGING BUSINESSES TOWARD ONLINE SHORT-TERM RENTAL PLATFORMS. Revista Produção E Desenvolvimento, 3(3), 74–85. https://doi.org/10.32358/rpd.2017.v3.255

Issue

Vol. 3 No. 3 (2017): SEPTEMBER-DECEMBER

Section

Articles

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